The Mindful Movement
Case study
Rachel, a certified yoga instructor and founder of The Mindful Movement, approached me with a clear vision: to create a peaceful, inviting website that reflected the flow and grounding nature of her ocean-side yoga practice.
She needed a site that would help users explore her class schedule, learn about her philosophy, and book sessions with ease - all while evoking a sense of mindfulness and calm. It was important that the site didn’t feel overly commercial or rushed. Instead, it needed to breathe.
Using her story and tone as a guide, I designed a clean, nature-inspired layout in Figma, centred around whitespace, gentle transitions, and organic photography. Once approved, the site was implemented in Squarespace, giving Rachel full control to update classes and events over time.
Industry:
Wellness / yoga / personal services
Project:
The Mindful Movement
Role: Sole designer and implementer; gathered content, created design system in Figma, built the full site in Squarespace
Type: Client project — lifestyle website for a wellness-focused yoga brand
Timeline: 3.5 weeks
Tools: Figma (for visual design, layout planning, and flow mapping), Squarespace (for responsive build and content updates), direct client discovery
